Rockstar Games is looking to stir up interest in its little known pet project Grand Theft Auto IV this weekend. Starting Friday, September 26th, Xbox Live gold subscribers can win prizes just by playing the game online. Prizes include an Xbox 360 Elite, Microsoft fun money (points), and a 12-month gold subscription. Gamers can also hop on and gang-fight Rockstar developers – presumably West Side Story style – on the 26th between 3 and 9 p.m. EDT. Just remember to register on the website after the jump, where the full details can be found.
The following are excerpts from the Rockstar press-release, distilled for your convenience:
Register for the sweepstakes online at www.xbox.com/CauseChaos before the close of the entry period on September 28, 2008, at 11:59:59 p.m. EDT or register via Xbox LIVE Marketplace for Xbox 360 by downloading the free Grand Theft Auto IV LIVE Weekend Gamer Picture before the close of the entry period.In addition to the Microsoft contest, during this special event gamers can win exclusive prizes in Rockstar Games’ Social Club contest.
Rockstar Games’ Social Club online portal allows you to track your progress in Grand Theft Auto IV and see how you’re doing compared to your friends. New and current members in the United States and Canada who log into their Social Club accounts between Friday September 19 and September 28 may be eligible to win a grand prize package of a home entertainment system worth over $6,000 or a runner up prize package of an exclusive Grand Theft Auto IV branded Xbox 360 and a host of Grand Theft Auto IV merchandise. For full details, eligibility, and official rules visit http://www.rockstargames.com/socialclub/events/liveweekend.
More details on the Grand Theft Auto IV LIVE Weekend and information regarding terms, conditions, and official rules are available at www.xbox.com.
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